Depot:Magdalena Golden Bra Award

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Contact info
Magdalenin Zlati modrc
http://www.magdalena.org
info@magdalena.org
Phone386 (0) 31 337 363
Founded byMagdalena Association for Visual Communications
Srđan Trifunović, President of the Festival
srdzan@magdalena.org
Katja Goričan, Programme and Competition Coordinator
katja@magdalena.org
Marko Podjavoršek, President of Magdalena Association
marko.podjavorsek@gmail.com





The award is not bestowed anymore. The last edition of the Magdalena International Festival of Creative Communication (where the award was given) took place in 2014.

Archival article

The Magdalena International Festival of Creative Communication is also a competition for the festival awards. Apart from the one and only Magdalena Award, several others are conferred at the closing ceremony, including the Magdalena Golden Bra Awards for the best entry in an individual category, best spoof ad, best design, best animation, best début, and more. Silver Bras are awarded for second best works, and the Brief Sponsor's Award for the best creative brief. All the entries are exhibited at Magdalena festival venues during the time of the festival and longer.

The competition is open to individuals 30-years-old or less, and because of the minimal entry fees, accessible to most young people all over the world. Works exhibited at different festival venues are assessed by an international jury, consisting of a group of well-acknowledged practitioners, who select and award the most creative ideas, outstanding design, and effective communication in the field of public communication.

Jury and ceremony

The judges of the 11th Magdalena in 2009 were former director of D&AD Student Awards graphic designer Ian Willingham (Great Britain), architect Karthikeya Acharya (India), designer Artemy Lebedev (Russia), graphic designer Vladan Srdić (Serbia/Slovenia), graphic and typography designer Nikola Djurek (Croatia), and video specialist Christopher Pearson (UK).

Magdalena awards are presented at a gala ceremony. The winners are showcased at the festival website, in the publication Magdalena Yearbook, and on various Magdalena appearances at related events.

All Magdalena awards

Since 1999 the Magdalena Award is granted for the best work of the competition. In 2009 Ajna Zatrić received the Magdalena Award and Golden bra in the experimental media category for Urban calendar for the city of Sarajevo.

Golden and Silver Bra Awards

The Golden Bra is awarded for the best entry in each category (print, outdoor, motion, interactive and experimental media, logotypes, magazine and newspaper design, book design, CD cover design and typography), and to the newcomer of the year (author of up to 23 years). Additionally the Golden Bra is given to authors of the best design, the best animation, and the best spoof communication. Since 2009 the Golden Bra has been granted also for the best use of photography in communication, and the best combination of copy and design. The Silver Bra is given to the second best entries in selected category and the arrangement mentioned above.

Brief Sponsor's Award

The Brief Sponsor's Award is awarded each year for the best creative brief. All the entries of the creative brief competition also compete independently for the awards in corresponding competition categories.


See also

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